Blake originally came to us for a digital marketing audit, to help identify areas that could be improved.
We completed the marketing audit and discussed with Blake the findings and recommendations.
After Blake had time to digest the Marketing report, he instructed Friendlier Marketing to undertake all of the findings.
The main areas of interest were refreshing the Phoenix Siding website, improving their presence on social media, and providing on-going marketing coaching and consulting.
Like many small businesses in Nanaimo, Desirée has a very limited marketing budget.
She wanted to expand the services that Acclaim Celtic Dancers offers and diversify into planning and holding Celtic themed events.
With this in mind, we identified a ongoing digital plan that involved, website updates, social media marketing, along with some traditional marketing, such as networking and print media, that met the needs of the business within the budget.
In addition, we support Desirée and Acclaim Celtic Dancers with coaching on marketing strategies that can be replicated as and when needed. Desirée books marketing coaching sessions as and when she feels the need to improve her understanding of how to implement marketing for Acclaim Celtic Dancers. All the sessions are held remotely and recorded so Desirée can refer to them over and over.
Owner Shane was referred to us by an existing client Lendlab Inc. Green Tech Property Care had previously used another supplier for both their onsite and offsite SEO. They feared that something was amiss and asked us to carry out a digital marketing audit. We supplied numerous recommendations to improve their search engine ranking.
After giving their previous supplier time to adjust and implement the recommendations. Green Tech Property Care after doing their due diligence decided to move their SEO marketing to us.
Fenrick Construction builds both dream homes and outstanding commercial buildings. They identified that they needed a website and a digital presence to increase their creditability. They were referred to us via Karve Solutions. We went through our tried and tested award-winning website build process to create a simple but effective website that reflects the quality of their services. In addition, we made several marketing recommendations to utilize digital marketing.
Balraj of Lendlab Mortgage Inc approached us to Beta test the effectiveness of a potential future Google PPC campaign. We identified and tested a range of keywords and a range of Google Adverts. After a three-month trial period, we submitted our findings and recommendations for future PPC campaigns.
In addition to the PPC research, we commenced a basic SEO marketing package again to measure the effectiveness. We provided monthly reports on both on-site and off-site SEO recommendations.
We have supported Lendlab Mortage Inc with both business and marketing planning sessions.
Curtis approached us initially to ask us to audit his digital presence and its effectiveness against a clear set of targets and objectives. Following on from the audit, he asked us to manage his local google my business profile and make monthly recommendations on the effectiveness of his marketing strategy including his email marketing newsletter. We meet monthly to discuss past marketing and inform future marketing activity which is undertaken by the Gorilla Property Franchise.
Krista approached us to help kick-start her marketing. We started by reviewing the current marketing activities against existing business goals. We then helped identify key customer demographics and the solution they required.
As part of the project, we reviewed which marketing strategies would give a greater ROI and which were short and long-term.
We currently manage their SEO marketing in-house, along with their PPC for Google Adwords. We work with their other providers such as social media marketing, video marketing, and content marketing to ensure all the 4 P’s of marketing are sending out consistent correct communications.
We meet with the CEO and Operations Manager once a month to review the effectiveness of marketing activities and make recommendations for future marketing activities, including People and Processes.
Cory asked us to support his team with Digital Marketing and Social Media coaching. We audited the team’s current activity and made recommendations based on business objectives. Cory and his team reach out as and when needed for marketing support.
Owner Darren and Lisa were recommended and referred to Friendlier Marketing by two existing marketing clients, Karve Solutions and Amrok Services. Darren wanted to increase the presence of Krasy Joe’s digital online presence to a higher level. We carried out a basic branding exercise and a digital audit. This helped identify a strategy to increase the online presence. We built a customer-friendly website and provided a rotating digital marketing action plan for them to implement.
We left Darren and Lisa with a digital marketing growth strategy so they could implement the tactics.
They approached us to review their current marketing plan and in particular look at digital marketing. We audited their current marketing activities and made some recommendations to test the effectiveness of the content marketing and to gain a better understanding of the ROI.
It was identified that most of their leads come from Google, so a plan was delivered for them to implement to improve their Google ranking.