Support Our BNI Nanaimo Members in CommunityVotes Nanaimo 2026
Paul Friend
May 15, 2026
BNI is built on supporting each other. This page has been created to make it easier for members, clients, friends,…
Read More
Staff Evaluation and Appraisals
Paul Friend
October 26, 2025
Great tips on staff evaluations and appraisals. Free Templates.
Read More
The Basics of Brand Positioning for Small Businesses
Paul Friend
October 24, 2025
The Basics of Brand Positioning for Small Businesses For a new business owner, the world of marketing might seem daunting….
Read More
20 Questions to Ask When Designing or Developing a Website
Paul Friend
October 15, 2025
Creating a website requires a deep understanding of the user’s objectives, goals, and requirements. Whether you’re redesigning an existing site…
Read More
Marketing basics, how to use the 7 Ps of marketing
Paul Friend
September 26, 2025
All businesses undertake marketing, from the basic marketing to complex marketing strategies, all have their foundations around the 7 Ps…
Read More
10 Essential Objectives for a Small Business Website
Paul Friend
September 3, 2025
In today’s digital age, having a website is essential for any small business. Not only does it provide a platform…
Read More
12 Essential Digital Marketing Tactics for Small Businesses
Paul Friend
June 27, 2025
12 Essential Digital Marketing Tactics for Small Businesses in 2023 Digital Marketing is a game-changer for small businesses. With the…
Read More
Which of our Christmas Tunes is Best
Paul Friend
December 18, 2024
As Plumbers in Nanaimo we appreciate our vacations with our families. We wanted to share a little laughter and fun…
Read More
8-Step Process to Undertake a Branding Positioning Exercise
Paul Friend
October 25, 2023
Brand positioning doesn’t have to be a complex endeavor. It’s about understanding your brand’s unique place in the market and…
Read More
6 tips to get the most out of a charity prize donation
Paul Friend
March 31, 2023
Donating a prize to a charity’s online auction is an excellent way for local businesses to give back to the community while also having an extremely beneficial impact on their own business. There are numerous benefits to donating a prize, six reasons to donate.
Read More
Why is it important to understand your customer’s wants and needs?
Paul Friend
March 14, 2023
Marketing starts with research. A key element is knowing your customers wants and needs.
Read More
What is Prompt Engineering?
Paul Friend
March 11, 2023
Is prompt engineering the next marketing skill that marketing experts and business owners need to master? Artificial Intelligence (AI) has…
Read More
Marketing Consultants, are they essential for success?
Paul Friend
March 3, 2023
As a marketing consultant, I can see the many benefits of hiring a great consultant. However, as an academic and…
Read More
Why should business owners carry out networking in their community?
Paul Friend
February 21, 2023
Marketing takes on many forms, one strategy is networking, read why
Read More
How to Thank Your Clients This Christmas
Paul Friend
December 22, 2022
How to thank your clients.
Read More
Do you know who your customers are?
Paul Friend
December 14, 2022
The importance of knowing your audience and customers.
Read More
What is Marketing?
Paul Friend
October 14, 2022
“Marketing is the activity, set of instructions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, and stakeholders at large.”
Read More
10 Signs It’s Time to Stop Your Marketing Campaign
Paul Friend
August 30, 2022
Is it time to stop a marketing campaign?
Read More
5 tips to hire staff
Paul Friend
June 27, 2022
Attracting employees to your company has the same principles of marketing your business. Read on for some great tips.
Read More
Exploring AI with Gorilla Property Services of Nanaimo
Paul Friend
March 20, 2022
As business owners we are constantly battling marketing blindness, especially with digital marketing. How do you stop your audience scrolling…
Read More
6 Marketing trends for small businesses.
Paul Friend
February 25, 2022
In this blog, we will explore six key marketing trends that many businesses are currently applying to ensure sustainable growth….
Read More
Five amazing benefits to RRSP
Paul Friend
February 10, 2022
Five amazing reasons to benefit from investing in your RRSP.
Read More
20 Email Subject Line Best Practices
Paul Friend
December 8, 2021
20 Email Subject Line Best Practices
Read More
What makes a good email subject line?
Paul Friend
November 30, 2021
7 great tips for a great email subject line.
Read More
Protecting Your Home Office This Fall.
Paul Friend
November 24, 2021
How to protect your home office.
Read More
Repositioning Stress
Paul Friend
June 29, 2021
How to manage stress better!By Janine Fulla, Yellow Rose Life Coaching Here at Friendlier Organics we look at all aspects…
Read More
Why it is worth your business offering a guarantee.
Paul Friend
June 7, 2021
When it comes to running a business and securing clients, one thing is for sure; your clients and customers will…
Read More
How to grow your business, create a USP, and cut through the Noise?
Paul Friend
May 26, 2021
Many businesses look to what is considered as external marketing to boost the growth of their business. Utilizing the various…
Read More
Business Growth what does it mean and how to measure it.
Paul Friend
April 27, 2021
The one common factor all our clients have is the desire for sustainable business growth. The range of business growth…
Read More
How to Communicate a Business and Brand Name Change
Paul Friend
April 20, 2021
Communicating a name change to a business, brand or product is not an exercise to undertake without comprehensive research and…
Read More
Email Marketing in a Pandemic
Paul Friend
March 5, 2021
As an expert in email marketing, Paul has kindly written the following article to share his understanding of how email marketing works within the current climate of the pandemic.
Read More
10 Great Benefits of using a Marketing Consultant
Paul Friend
January 5, 2021
10 reasons why hiring a marketing consultant would be great for your business.
Read More
Your logo is too important to get wrong
Paul Friend
December 23, 2020
Your logo is often the first marketing communication your customers see. Your logo says everything about who you are, why…
Read More
Customer Analysis the key to business success.
Paul Friend
December 22, 2020
Steps to Customer Understanding You do not communicate the same way with the different groups of people in your life…
Read More
What is Business Coaching?
Paul Friend
December 19, 2020
How important are Google search ranking results to your business growth?
Read More
Using Porter’s five forces to grow your business.
Paul Friend
November 29, 2020
How to use Porter’s five forces for business growth.
Read More
How to Thrive When Everything Feels Terrible?
Paul Friend
November 3, 2020
How important are Google search ranking results to your business growth?
Read More
Is position zero good for business growth?
Paul Friend
October 21, 2020
How important are Google search ranking results to your business growth?
Read More
How important is humour for a quality life?
Paul Friend
October 13, 2020
How important is a sense of humour for life quality?
Read More
What Are The Barriers To Business Growth?
Paul Friend
September 24, 2020
Many business owners aspire to grow their businesses but only a small percentage actually achieve the growth that they aspire…
Read More
How to Network from a Home Office
Paul Friend
September 22, 2020
Team meetings and industry conventions have moved online, the pandemic has opened as many doors as it has closed. Consider…
Read More
SWOT Analysis for business growth
Paul Friend
September 18, 2020
What Is a SWOT Analysis? A SWOT Analysis is an evaluation tool for business leaders to assess the strengths, weaknesses,…
Read More
The Psychological Origins of Procrastination with Help to overcome Procrastination in the future.
Paul Friend
September 14, 2020
As business management growth consultants and business coaches one of the many benefits we can provide is accountability and the…
Read More
Importance of online reputation management
Paul Friend
September 1, 2020
How important are online reviews and recommendations for your business? In terms of sustainability and growth immensely important. When you…
Read More
How to drive your own accountability
Paul Friend
August 26, 2020
How do you make yourself more accountable as a driven business person? Entrepreneurs and business owners spend hours motivating and…
Read More
Are hashtags still important to your business growth on social media?
Paul Friend
August 18, 2020
On some social media platforms hashtags have been around since they were launched and with others such as Facebook and…
Read More
Check on your competitors to stay ahead.
Paul Friend
July 29, 2020
Ensure your business growth is sustainable with great competitor analysis.
Read More
Business Growth Workshop Sessions
Paul Friend
July 28, 2020
Business growth workshops that focus on your business.
Read More
Social Media a tool for business growth!
Paul Friend
July 14, 2020
Always start with planning. If you want to attract and engage social-media fans and followers — and convert them into…
Read More
Is Pivoting a good idea for business growth?
admin
July 9, 2020
Is Pivoting a good idea for my business? What is Pivoting? How to Pivot effectively for business growth! Pivoting is…
Read More
Using the psychology of color for successful business growth!
admin
July 3, 2020
When it comes to business growth, i is a case of looking at many aspects of your marketing communications. Have…
Read More
Google My Business A must have
admin
February 17, 2020
How important to the growth of your business is Google My Business? For those not in the know Google My…
Read More
Which Social Media Video Platform?
admin
February 8, 2020
Video is not the future video is now. Across all demographics and the major social media platforms, the correct video…
Read More
Parasocial Interactions good for business.
admin
November 20, 2019
Parasocial Interaction is it important to the sustainability of your business? If you are like many, you look at certain…
Read More
How do you know what you need to know to grow your business?
admin
October 7, 2019
How do you know what you need to know to grow your business? Have you ever considered that you are…
Read More
The Power of Self Motivation
admin
August 2, 2019
As you know here at Friendlier Organics we are all about empowering people to be more sustainable in life and…
Read More
Marketing strategies that work
admin
July 26, 2019
Awesome Marketing Strategies For Small Businesses I have been supporting small businesses in both England and now Canada for over…
Read More
Hashtag best practices
admin
June 27, 2019
We looked at the power of hashtags in a previous blog. Hashtag usage is one of the most significant factors…
Read More
How Brands influence our life
admin
May 7, 2019
What is a brand? If you are asked that question, how do you respond? Do you describe a logo and…
Read More
The Power of the Blog to grow your brand
admin
December 6, 2018
Discover How Blogging Can Boost Your Business Did you know that businesses that use audience related blogs generate over 67%…
Read More
Instagram’s change how will it impact on businesses
admin
May 10, 2018
Instagram’s change how will it impact on businesses? For some time, we have all been guessing how Instagram actually works,…
Read More
A simple guide to social media marketing
admin
April 13, 2018
Social media basics is not difficult or complicated for most businesses. However finding the right content that your audience will…
Read More
Humour makes you stand out.
admin
March 25, 2018
I am betting that your inbox is similar to mine and you manage most of it from the subject box…
Read More
Marketing in the 21st Century
admin
September 10, 2017
Sustaining your business in the 21st Century? What are the common problems that a business has to deal with? Have…
Read More
Surround yourself with people who will push you to do better resulting in greater business growth.
admin
August 23, 2017
Surround yourself with people who will push you to do better and grow your business. As small business owners, we…
Read More
The power of the Hashtag
admin
June 12, 2010
The following could be also applied to Twitter, Facebook and Linkedin. Although your audiences might differ so your hashtag ratios…
Read More