paul@friendliermarketing.ca
+1 250-885-2260
+1 250-855-2260
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Category: Coaching

  • Acclaim Celtic Dancers

    Acclaim Celtic Dancers

    Like many small businesses in Nanaimo, Desirée has a very limited marketing budget.

    She wanted to expand the services that Acclaim Celtic Dancers offers and diversify into planning and holding Celtic themed events.

    With this in mind, we identified a ongoing digital plan that involved, website updates, social media marketing, along with some traditional marketing, such as networking and print media, that met the needs of the business within the budget.

    In addition, we support Desirée and Acclaim Celtic Dancers with coaching on marketing strategies that can be replicated as and when needed. Desirée books marketing coaching sessions as and when she feels the need to improve her understanding of how to implement marketing for Acclaim Celtic Dancers. All the sessions are held remotely and recorded so Desirée can refer to them over and over.

  • Gorilla Property Services Nanaimo

    Gorilla Property Services Nanaimo

    Curtis approached us initially to ask us to audit his digital presence and its effectiveness against a clear set of targets and objectives. Following on from the audit, he asked us to manage his local google my business profile and make monthly recommendations on the effectiveness of his marketing strategy including his email marketing newsletter. We meet monthly to discuss past marketing and inform future marketing activity which is undertaken by the Gorilla Property Franchise.

  • Wildewood Health

    Wildewood Health

    Krista approached us to help kick-start her marketing. We started by reviewing the current marketing activities against existing business goals. We then helped identify key customer demographics and the solution they required.

    As part of the project, we reviewed which marketing strategies would give a greater ROI and which were short and long-term.

    We currently manage their SEO marketing in-house, along with their PPC for Google Adwords. We work with their other providers such as social media marketing, video marketing, and content marketing to ensure all the 4 P’s of marketing are sending out consistent correct communications.

    We meet with the CEO and Operations Manager once a month to review the effectiveness of marketing activities and make recommendations for future marketing activities, including People and Processes.

  • High Tide Plumbing & Gas

    High Tide Plumbing & Gas

    High Tide Plumbing and Gas are a family-run Plumbing and Gas Fitting company. Jordan wants to grow his business and ensure that it is sustainable so he can provide for his family. We created a hybrid of business coaching, business consulting, and some marketing management to support them in achieving their business goals. We are educating them as we implement and consult. We are supporting their digital marketing with a new website, Google My Business management, SEO marketing, and basic social media marketing.

  • Island EcoScapes

    Island EcoScapes

    Eugene has been an owner/operator of Island EcoScapes for over 15yrs. He was referred to us by Walls Electrical and Smith & Sons Nanaimo. His initial need was for a new website, however during the process of identifying his website needs, it became clear that he would benefit from a period of business consulting and marketing coaching.

    We designed a unique support package for Island Ecoscapes that included a new website, business consulting, marketing coaching, and content creation for digital marketing.

  • Walls Electrical

    Walls Electrical

    Walls Electrical is a Nanaimo-based electrical firm that supplies electrical services to domestic and commercial customers. Kyle was unsure how much of his marketing efforts were supporting his business growth. He approached us and asked for us to carry out a marketing audit on his current activities. Following on from the audit he instructed us to consult and manage his marketing efforts after careful analysis and research, Kyle approached us to work on his business with him so he could focus on the sales and operations of Walls Electrical. We have become Walls Electrical’s business development team, taking care of all aspects of their marketing to grow their business.

  • Smith and Sons Nanaimo

    Smith and Sons Nanaimo

    Smith and Sons Nanaimo is a local contractor that has a unique approach to renovations and remodeling in that they offered fixed-priced renovations. Joey wanted to ensure his business was sustainable. He initially approached us to know more about how Google My Business and social media could support the growth of his business. We carried out a series of business and marketing coaching sessions. Joey then identified that the best use of his time was to focus on sales and operations. He instructed us to manage his digital presence and work with his existing suppliers to embrace his local roots.

  • AMROK SERVICES

    AMROK SERVICES

    Owner Andrew initially booked two half-day sessions to go through a business audit to identify any barriers to business growth. It was clear that the business had outgrown the current brand identity. We came up with a hybrid of marketing consulting and coaching to support the rebranding of his new business.

    One of the first steps was to identify a name that his current clients could relate to, once AMROK Services had been finalized a new logo (how important is your logo) was created along with a new website as Andrew already knew the benefit of creating a website. We supported Andrew with his digital marketing through a small business digital marketing package.

    Andrew was left with the knowledge and marketing plan to be the master of his own destiny.

  • Karve Solutions

    Karve Solutions

    Christina and Kelly asked us to carry out a branding exercise for CLC Bookkeeping solutions as they felt the current brand and name were a barrier to sustainable business growth. It was clear that although their values had not changed, the level of service and products offered had dramatically increased. Christina & Kelly wanted to change the name to Karve Solutions, we supported the management of change, both the internal process and the communication to the stakeholders. To support the sustainable growth of the new company we provide business and marketing consulting services.

  • BNI British Columbia

    BNI British Columbia

    Paul was approached by the BNI BC franchise to provide coaching and consulting support to three BNI BC chapters. This is achieved through regular meetings and one-to-one meetings with each of the chapter’s leadership teams. As a Chapter consultant, Paul provides an impartial communications channel between the franchise and the chapters.